K Laser Tech to Exhibit New, Ecofriendly Holography at Amplify

Sarasota, Florida (May 18, 2021) – K Laser Technology, global manufacturer of holographic and metalized substrates, is set to exhibit a new, eco-friendly holography solution at Amplify 2022. Amplify, a 3-day print finishing and embellishment event, is held June 14-16 at the Minneapolis Convention Center in Minnesota. K Laser Technology will be showcasing their new Viridian™ Eco-Paper and Eco-Paperboard® product line at Booth #800.

Viridian™ Eco-Paper and Eco-Paperboard® was developed by K Laser Technology to meet the urgent need for sustainable finishing solutions, while also achieving the specialty packaging demands from brand owners. The new holography line eliminates the laminating film previously required to print metallic effects on paper and paperboard. By eliminating the plastic film, the finished products can be 100% recycled. With minimal metal transferred to the paper, the Viridian™ Eco-Paper and Eco-Paperboard® line do not affect the re-pulping process and are fully renewable and sustainable. The new products are available in sheet or roll-to-roll flood coat patterns and registered holograms; to be used in sheetfed offset and web offset applications.

Ampify 2022, presented by the Association of Print Technologies (APTECH) and the Foil & Specialty Effects Association (FSEA), is designed to showcase the brands, products, and processes raising the standard for print finishing and embellishments. Printers, Converters, Designers, and Consultants are encouraged to stop by the K Laser Technology booth #800 to see Viridian™ Eco-Paper and Eco-Paperboard® firsthand.  K Laser Technology’s Nicole Rivera, Director of Administration & Marketing, and Richard Jackson, Director of Sales, will be on site to discuss sustainable holographic solutions and answer any questions.

“Specialty converters need sustainable finishing options and Viridian™ Eco-Paper and Eco-Paperboard® is exactly that. We’re proud to lead the charge for recyclable holographic substrates and exhibit at Amplify 22. The beauty that Viridian™ can bring to decorative packaging and the sustainability of our world is a win for everyone!” says Rivera.